Informativa sulla privacy di Userlike

1. An overview of data protection

General

Data protection and data security are of utmost importance for Userlike UG (limited liability), hereinafter "Userlike" or "we". In the following we may provide answers to your most frequent questions to what personal data we collect, process and use in connection with our website and what your possibilities are to influence this data usage.

We would like to point out that this privacy statement applies only to our website https://www.userlike.com and its subpages (hereinafter "Websites") but not to websites of third parties that are linked with our Websites. As Userlike has no measures to influence data usage of said third parties, we recommend that you also assess those third parties’ privacy statements.

Userlike collects and processes personal data exclusively in compliance with the relevant provisions of German data protection law, in particular the General Data Protection Regulation (EU-GDPR) and the Telecommunications-Telemedia Data Protection Act (TTDPA).

The following gives a simple overview of what happens to your personal information when you visit our website. Personal information is any data with which you could be personally identified. Detailed information on the subject of data protection can be found in our privacy policy found below.

Data collection on our website
Who is responsible for the data collection on this website?

The data collected on this website are processed by the website operator. The operator's contact details can be found in the website's required legal notice.

How do we collect your data?

Some data are collected when you provide it to us. This could, for example, be data you enter on a contact form.

Other data are collected automatically by our IT systems when you visit the website. These data are primarily technical data such as the browser and operating system you are using or when you accessed the page. These data are collected automatically as soon as you enter our website.

What do we use your data for?

Part of the data is collected to ensure the proper functioning of the website. Other data can be used to analyze how visitors use the site.

What rights do you have regarding your data?

You always have the right to request information about your stored data, its origin, its recipients, and the purpose of its collection at no charge. You also have the right to request that it be corrected, blocked, or deleted. You can contact us at any time using the address given in the legal notice if you have further questions about the issue of privacy and data protection. You may also, of course, file a complaint with the competent regulatory authorities.

Analytics and third-party tools

When visiting our website, statistical analyzes may be made of your surfing behavior. This happens primarily using cookies and analytics. The analysis of your surfing behavior is usually anonymous, i.e. we will not be able to identify you from this data. You can object to this analysis or prevent it by not using certain tools. Detailed information can be found in the following privacy policy.

We will inform you below about how to exercise your options in this regard.

2. General information and mandatory information

Data protection

The operators of this website take the protection of your personal data very seriously. We treat your personal data as confidential and in accordance with the statutory data protection regulations and this privacy policy.

If you use this website, various pieces of personal data will be collected. Personal information is any data with which you could be personally identified. This privacy policy explains what information we collect and what we use it for. It also explains how and for what purpose this happens.

Please note that data transmitted via the internet (e.g. via email communication) may be subject to security breaches. Complete protection of your data from third-party access is not possible.

Notice concerning the party responsible for this website

The party responsible for processing data on this website is:

Userlike UG (haftungsbeschränkt)
Probsteigasse 44-46
50670 Köln

Telephone: +49 (0) 221-63060024
Email: privacy@userlike.com

The responsible party is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (names, email addresses, etc.).

Revocation of your consent to the processing of your data

Many data processing operations are only possible with your express consent. You may revoke your consent at any time with future effect. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.

Right to file complaints with regulatory authorities

If there has been a breach of data protection legislation, the person affected may file a complaint with the competent regulatory authorities. The competent regulatory authority for matters related to data protection legislation is the Data Protection Officer of the German state in which our company is headquartered. A list of Data Protection Officers and their contact details can be found at the following link: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.

Right to data portability

You have the right to have data which we process based on your consent or in fulfillment of a contract automatically delivered to yourself or to a third party in a standard, machine-readable format. If you require the direct transfer of data to another responsible party, this will only be done to the extent technically feasible.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and for the protection of the transmission of confidential content, such as the inquiries you send to us as the site operator. You can recognize an encrypted connection in your browser's address line when it changes from "http://" to "https://" and the lock icon is displayed in your browser's address bar.

If SSL or TLS encryption is activated, the data you transfer to us cannot be read by third parties.

Encrypted payments on this website

If you enter into a contract which requires you to send us your payment information (e.g. account number for direct debits), we will require this data to process your payment.

Payment transactions using common means of payment (Visa/MasterCard, direct debit) are only made via encrypted SSL or TLS connections. You can recognize an encrypted connection in your browser's address line when it changes from "http://" to "https://" and the lock icon in your browser line is visible.

In the case of encrypted communication, any payment details you submit to us cannot be read by third parties.

Information, blocking, deletion

As permitted by law, you have the right to be provided at any time with information free of charge about any of your personal data that is stored as well as its origin, the recipient and the purpose for which it has been processed. You also have the right to have this data corrected, blocked or deleted. You can contact us at any time using the address given in our legal notice if you have further questions on the topic of personal data.

Opposition to promotional emails

We hereby expressly prohibit the use of contact data published in the context of website legal notice requirements with regard to sending promotional and informational materials not expressly requested. The website operator reserves the right to take specific legal action if unsolicited advertising material, such as email spam, is received.

3. Data Protection Officer

Statutory Data Protection Officer

We have appointed a Data Protection Officer for our company.

Dr. Jochen Notholt
Lindwurmstr. 10
80337 Munich

Telephone: +49-221-63060024
Email: privacy@userlike.com

4. Applicants for Employment

The purpose of the data processing is the selection of applicants for an employment relationship. There are no plans to change these purposes.

Legal basis is § 26 BDSG (2017) in connection with Article 6 (1) (b) (employment contract) and Article 88 DS-GMO.

Applicant data is passed on internally to the responsible and decision-making employees. We also use service providers to process orders for the provision of services, in particular for the provision, maintenance and servicing of IT systems.

The data will be deleted three months after the end of the application process.

Personal data is required for the examination of the application and, if necessary, the subsequent conclusion of an employment contract. Without personal data, an application cannot be considered. However, applications can also be submitted without providing such information marked as voluntary.

In the course of the application process, data is processed by the service provider Hetzner. This processing is based on the conclusion of an order processing agreement under German law. A copy may be made available at any time by the Data Protection Officer.

5. Data collection on our website

Cookies

Some of our web pages use cookies. Cookies do not harm your computer and do not contain any viruses. Cookies help make our website more user-friendly, efficient, and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called "session cookies." They are automatically deleted after your visit. Other cookies remain in your device's memory until you delete them. These cookies make it possible to recognize your browser when you next visit the site.

You can configure your browser to inform you about the use of cookies so that you can decide on a case-by-case basis whether to accept or reject a cookie. Alternatively, your browser can be configured to automatically accept cookies under certain conditions or to always reject them, or to automatically delete cookies when closing your browser. Disabling cookies may limit the functionality of this website.

Cookies which are necessary to allow electronic communications or to provide certain functions you wish to use (such as the shopping cart) are stored pursuant to Art. 6 paragraph 1, letter f of GDPR. The website operator has a legitimate interest in the storage of cookies to ensure an optimized service provided free of technical errors. If other cookies (such as those used to analyze your surfing behavior) are also stored, they will be treated separately in this privacy policy.

Server log files

The website provider automatically collects and stores information that your browser automatically transmits to us in "server log files". These are:

  • Time of the server request,
  • Browser type and browser version,
  • IP-Address,
  • Operating system used,
  • Referrer URL.

These data will not be combined with data from other sources.

The basis for data processing is Art. 6 (1) (f) GDPR, which allows the processing of data to fulfill a contract or for measures preliminary to a contract.

Contact form

Should you send us questions via the contact form, we will collect the data entered on the form, including the contact details you provide, to answer your question and any follow-up questions. We do not share this information without your permission.

We will, therefore, process any data you enter onto the contact form only with your consent per Art. 6 (1)(a) GDPR. You may revoke your consent at any time. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.

We will retain the data you provide on the contact form until you request its deletion, revoke your consent for its storage, or the purpose for its storage no longer pertains (e.g. after fulfilling your request). Any mandatory statutory provisions, especially those regarding mandatory data retention periods, remain unaffected by this provision.

Our live chat support

Userlike uses a live chat of Userlike UG (haftungsbeschränkt), Probsteigasse 44-46, 50670 Cologne, Germany (yes, we use our own chat :-) ). You can use the live chat as a contact form to chat with our staff in near real time. At the start of the chat, personal data is collected.

  • Date and time of the call,
  • browser type/version,
  • IP address,
  • operating system used,
  • URL of the previously visited website,
  • amount of data sent.
  • First name, last name
  • email address

Depending on the course of the conversation with our employees, further personal data may arise in the chat, which are entered by you. The type of data depends strongly on your request or the problem you describe to us.

All our employees have been and will be trained on the subject of data protection and on the safe and confidential handling of customer data. All our employees are bound to confidentiality and have accordingly signed an addendum to the obligation to maintain confidentiality and to observe data protection in their employee contracts.

When you visit userlike.com, the chat widget is loaded as a JavaScript file from AWS Cloudfront. The chat widget technically represents the source code that is executed on your computer and enables the chat.

Furthermore, Userlike stores the chat record. This shall not only spare you the inconvenience of recalling the whole chat history of past chats when you ask for our assistance via live chat but shall also ensure an continuous quality control regarding our live chat. If you do not want to have your chat record stored please contact us and we will delete it immediately. You may find our contact details at the end of this privacy statement.

Data processing in the context of live chat support is carried out for the execution of the contractual relationship in accordance with Art. 6 para. 1 lit. b GDPR.

Our support via WhatsApp

If you contact us via WhatsApp's messenger service, we use your telephone number to communicate with you via WhatsApp. Furthermore, we process other personal data stored by WhatsApp, in particular your first and last name, your terminal device, profile picture as well as messages and files that you send to us via the app.

We process your mobile number to identify you. Your nickname and profile picture, which are provided via WhatsApp, are used for display. Your communication with us is saved as conversation transcripts. This serves the purpose of using the previous communication with you as context for future conversations. The transcript also contains receipt and reading confirmations. These are used to ensure smooth reception and to remove inactive contacts.

The realization of the WhatsApp chat is done with the provider 360dialog (360dialog GmbH, Torstraße 61, 10119 Berlin, Germany) as our processor. We have concluded DPA in accordance with Art. 28 GDPR.

The WhatsApp messages are stored on the Meta (Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Irland) Cloud API. The local storage is configured for the EU. You can find more information on data protection and data security in the Meta Cloud here.

WhatsApp collects data independently. For the purpose and scope of data collection by WhatsApp, the further processing of your data by WhatsApp, and your rights and settings options for protecting your privacy, please refer to WhatsApp's privacy policy. You can find them here or directly in the WhatsApp app. The responsible party for the WhatsApp messenger service within the scope of the GDPR is WhatsApp (Ireland WhatsApp Ireland Limited Merrion Road, Dublin 4, D04 X2K5, Ireland), the competent supervisory authority pursuant to GDPR is the Irish data protection authority. We would like to point out that WhatsApp stores data in third countries outside the EU and exchanges it with its other services. We have no control over this.

Your data will be used exclusively for the purpose of communication and is deleted by us upon request. Furthermore, you have the possibility to contact the provider directly and request the deletion of your data.

The legal basis for the processing is Art. 6 paragraph 1 sentence 1 letter f GDPR.

Use of Services

If you decide to make use of our services, we may ask you for further personal data. If you make use of services that are free of charge (e.g. Free Trial or Edition "Free") this is the name of your company or your website address, your first name, surname and username, your email address andyour password. If you want to use our fee-based services (e.g. Edition "Team", "Corporate", "Business", "Custom" or "Flex") you must furthermore provide us with the necessary payment details, depending on the chosen payment method (e.g. credit card details, etc.).

Depending on the individual use of the relevant service we might process further personal data insofar as it is necessary to render our services. This relates for example to the content of chats or chat records that have been conducted and stored by making use of our services and IT infrastructure.

Registration on this website

You can register on our website in order to access additional functions offered here. The input data will only be used for the purpose of using the respective site or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will reject your registration.

To inform you about important changes such as those within the scope of our site or technical changes, we will use the email address specified during registration.

We will process the data provided during registration only based on your consent per Art. 6 (1)(a) GDPR. You may revoke your consent at any time with future effect. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.

We will continue to store the data collected during registration for as long as you remain registered on our website. Statutory retention periods remain unaffected.

Processing of data (customer and contract data)

We collect, process, and use personal data only insofar as it is necessary to establish, or modify legal relationships with us (master data). This is done based on Art. 6 para. 1 lit. b GDPR, which allows the processing of data to fulfill a contract or for measures preliminary to a contract. We collect, process and use your personal data when accessing our website (usage data) only to the extent required to enable you to access our service or to bill you for the same.

Collected customer data shall be deleted after completion of the order or termination of the business relationship. Legal retention periods remain unaffected.

Data transmitted when entering into a contract with online shops, retailers, and mail order

We transmit personally identifiable data to third parties only to the extent required to fulfill the terms of your contract, for example, to companies entrusted to deliver goods to your location or banks entrusted to process your payments.

Your data will not be transmitted for any other purpose unless you have given your express permission to do so. Your data will not be disclosed to third parties for advertising purposes without your express consent.

The basis for data processing is Art. 6 para. 1 lit. b GDPR, which allows the processing of data to fulfill a contract or for measures preliminary to a contract.

Transfer of personal data

Userlike will transfer data to third parties only to the extent necessary to render its services. For any other purposes we will transfer personal data to third parties only with your prior and explicit consent. That applies in particular to the transfer of personal data for advertising purposes. Exceptions to this rule apply only in the following cases:

  • If required for investigating the illegal use of the services of Userlike or for legal proceedings, personal data will be transferred to the criminal investigation authorities and, if legally obliged, to injured third parties. We are also legally obliged to give certain public authorities information. These are criminal investigation authorities, public authorities which prosecute administrative offences entailing fines and the German finance authorities.
  • Occasionally we depend on contractually affiliated external companies and external service providers to supply services such as the supply of advertising measures (only if you have given your explicit prior consent), processing payments (credit card etc.), storing your data and customer service. In such cases, information is transferred to these companies or individuals in order to enable them to process this information further. The service providers may only use the data for the purposes stipulated by Userlike and solely in accordance with German data protection laws.
  • In order to further develop our business, we may alter the corporate structure of Userlike e.g. by changing its legal form. We may also form, sell or buy subsidiaries, divisions or parts of the company. In such transactions, customer information together with the part of the company to be transferred will be passed on. Every time personal data are transferred to third parties to the extent prescribed, Userlike will ensure that this is done in accordance with this privacy statement and the relevant data protection laws.

6. Social Media

Twitter Plugin

Functions of the Twitter service have been integrated into our website and app. These features are offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. When you use Twitter and the "Retweet" function, the websites you visit are connected to your Twitter account and made known to other users. In doing so, data will also be transferred to Twitter. We would like to point out that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it will be used by Twitter. For more information on Twitter's privacy policy, please go to https://twitter.com/privacy.

Your privacy preferences with Twitter can be modified in your account settings at https://twitter.com/account/settings.

Instagram plugin

Userlike uses (in the Userlike blog) functions and contents of the Instagram service provided by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA. This service allows us to include contents such as images, videos or texts and buttons on our blog. Instagram's Privacy Policy: http://instagram.com/about/legal/privacy/.

Facebook Connect / Login:

Userlike uses Facebook Connect, a service of Facebook Inc., 1601 Willow Road, Menlo Park, CA 94025, USA or its subsidiary Facebook Ireland Ltd., Hanover Reach, 5-7 Hanover Quay, Dublin 2, Ireland (Facebook). By logging in via the Facebook Connect button, personal data is transmitted to Facebook. We do not know what data Facebook links to the personal data received and for what purposes Facebook uses this data.

For more information, please see Facebook's Privacy Policy (https://www.facebook.com/about/privacy/). If you do not want Facebook to be able to associate your Facebook account with our website, please log out of your Facebook account and block the execution of Java script content from Facebook in your browser, e.g. with the Java script blockers from www.noscript.net or www.ghostery.com.

7. Analytics and advertising

Gainsight

Userlike uses functions of the service Gainsight in its software. These functions are offered by Gainsight (350 Bay Street, Suite 100, San Francisco, CA 94133, USA). Through the use of Userlike’s software and its functions, Userlike evaluates the user’s behavior and in this course also the operator’s IP address. This serves our legitimate interest to constantly improve our service by being able to offer languages and translations that may be applicable to the user or to improve functionalities. The legal basis is Art. 6 paragraph 1 lit. f GDPR. No further person-related evaluation takes place in this context.

A transmission of personal data to Gainsight only takes place within the scope of what is technically necessary, namely to offer the functions of the Gainsight service in Userlike’s software. For this purpose, the transmission of the IP address is technically necessary. We have agreed on suitable data protection warranties with Gainsight and concluded standard data protection clauses, Art. 46 paragraph 2 c) GDPR. General information can be found at https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/model-contracts-transfer-personal-data-third-countries_en. You can contact us for further information.

No data will be passed on to third parties.

Facebook "Custom Audiences" Retargeting

Userlike may use the "Custom Audiences" service of Facebook Inc. (1601 Willow Road, Menlo Park, CA 94025, USA, or, if you are based in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook")) through a pixel, a piece of JavaScript code incorporated into all our web pages, to provide personalized ads to visitors of our website.

Facebook stores a cookie on the user’s computer to enable an analysis of the use of our online products and services. If not done manually by the user, the data and cookie are deleted after a predetermined time.

Facebook’s Custom Audiences service also allows us to track user behavior on our website after they have been redirected to the our website by clicking on a Facebook ad. This enables us to measure the effectiveness of Facebook ads for statistical and market research purposes.

The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, the data is stored and processed by Facebook, which is why we are informing you here. Facebook may link the information to your Facebook account and also use it for its own promotional purposes, in accordance with Facebook’s Data Usage Policy: https://www.facebook.com/about/privacy/

The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. You can opt out of the collection of your data by the Facebook pixel and the use of your data for the purpose of displaying Facebook ads on and off Facebook by Facebook and its partners here: https://www.facebook.com/settings?tab=ads

Google Analytics

This website uses Google Analytics, a web analytics service. It is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called "cookies". These are text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

Google Analytics cookies are stored based on Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.

IP anonymization

We have activated the IP anonymization feature on this website. Your IP address will be shortened by Google within the European Union or other parties to the Agreement on the European Economic Area prior to transmission to the United States. Only in exceptional cases is the full IP address sent to a Google server in the US and shortened there. Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity, and to provide other services regarding website activity and Internet usage for the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with any other data held by Google.

Browser plugin

You can prevent these cookies being stored by selecting the appropriate settings in your browser. However, we wish to point out that doing so may mean you will not be able to enjoy the full functionality of this website. You can also prevent the data generated by cookies about your use of the website (incl. your IP address) from being passed to Google, and the processing of these data by Google, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

Objecting to the collection of data

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this site: Disable Google Analytics.

For more information about how Google Analytics handles user data, see Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=en.

Outsourced data processing

We have entered into an agreement with Google for the outsourcing of our data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic data collection by Google Analytics

This website uses Google Analytics' demographic features. This allows reports to be generated containing statements about the age, gender, and interests of site visitors. This data comes from interest-based advertising from Google and third-party visitor data. This collected data cannot be attributed to any specific individual person. You can disable this feature at any time by adjusting the ads settings in your Google account or you can forbid the collection of your data by Google Analytics as described in the section "Refusal of data collection".

Google Tag Manager

Userlike uses the tag management system “Google Tag Manager (GTM)” by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”), on its website to manage JavaScript and HTML tags for tracking and analytics through our own and 3rd party software.

Tags are small code elements that, among other things, help us measure traffic and visitor behavior; understand the effect of our advertising; set up remarketing and orientation towards target groups; and to test and optimize our website. GTM makes integrating and managing our tags easier.

GTM itself does not collect any user-specific identifiers that could be associated with a particular individual. We may use GTM on our website in connection with any tracking tool listed under “7. ANALYTICS AND ADVERTISING” in this Privacy Policy.

Any data processing is carried out on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.

For more information on Google Tag Manager and Google’s privacy policy, please refer to https://policies.google.com/privacy?hl=en and https://www.google.com/analytics/tag-manager/use-policy/.

Google AdSense

This website uses Google AdSense, a service for including advertisements from Google Inc. ("Google"). It is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google AdSense uses so-called "cookies", which are text files stored in your computer that enable an analysis of the way you use the website. Google AdSense also uses so-called web beacons (invisible graphics). Through these web beacons, information such as the visitor traffic on these pages can be evaluated.

The information generated by cookies and web beacons relating to your use of this website (including your IP address), and delivery of advertising formats, is transmitted to a Google server in the US and stored there. This information can be passed on from Google to contracting parties of Google. However, Google will not merge your IP address with other data you have stored.

AdSense cookies are stored based on Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.

You can prevent the installation of cookies by setting your browser software accordingly. Please be aware that in this case, you may not be able to make full use of all the features of this website. By using this website, you agree to the processing of data relating to you and collected by Google as described and for the purposes set out above.

Google Analytics Remarketing

Our websites use the features of Google Analytics Remarketing combined with the cross-device capabilities of Google AdWords and DoubleClick. This service is provided by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.

This feature makes it possible to link target audiences for promotional marketing created with Google Analytics Remarketing to the cross-device capabilities of Google AdWords and Google DoubleClick. This allows advertising to be displayed based on your personal interests, identified based on your previous usage and surfing behavior on one device (e.g. your mobile phone), on other devices (such as a tablet or computer).

Once you have given your consent, Google will associate your web and app browsing history with your Google Account for this purpose. That way, any device that signs in to your Google Account can use the same personalized promotional messaging.

To support this feature, Google Analytics collects Google-authenticated IDs of users that are temporarily linked to our Google Analytics data to define and create audiences for cross-device ad promotion.

You can permanently opt out of cross-device remarketing/targeting by turning off personalized advertising in your Google Account; follow this link: https://www.google.com/settings/ads/onweb/.

The aggregation of the data collected in your Google Account data is based solely on your consent, which you may give or withdraw from Google per Art. 6 (1) (a) GDPR. For data collection operations not merged into your Google Account (for example, because you do not have a Google Account or have objected to the merge), the collection of data is based on Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing anonymous user behavior for promotional purposes.

For more information and the Google Privacy Policy, go to: https://www.google.com/policies/technologies/ads/.

Google AdWords und Google Conversion-Tracking

This website uses Google AdWords. AdWords is an online advertising program from Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, United States ("Google").

As part of Google AdWords, we use so-called conversion tracking. When you click on an ad served by Google, a conversion tracking cookie is set. Cookies are small text files that your internet browser stores on your computer. These cookies expire after 30 days and are not used for personal identification of the user. Should the user visit certain pages of the website and the cookie has not yet expired, Google and the website can tell that the user clicked on the ad and proceeded to that page.

Each Google AdWords advertiser has a different cookie. Thus, cookies cannot be tracked using the website of an AdWords advertiser. The information obtained using the conversion cookie is used to create conversion statistics for the AdWords advertisers who have opted for conversion tracking. Customers are told the total number of users who clicked on their ad and were redirected to a conversion tracking tag page. However, advertisers do not obtain any information that can be used to personally identify users. If you do not want to participate in tracking, you can opt-out of this by easily disabling the Google Conversion Tracking cookie by changing your browser settings. In doing so, you will not be included in the conversion tracking statistics.

Conversion cookies are stored based on Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.

For more information about Google AdWords and Google Conversion Tracking, see the Google Privacy Policy: https://www.google.de/policies/privacy/.

You can configure your browser to inform you about the use of cookies so that you can decide on a case-by-case basis whether to accept or reject a cookie. Alternatively, your browser can be configured to automatically accept cookies under certain conditions or to always reject them, or to automatically delete cookies when closing your browser. Disabling cookies may limit the functionality of this website.

Doubleclick

Userlike uses Doubleclick, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway in 94043 Mountain View, USA (hereinafter: Doubleclick). Userlike uses the data to ensure the full functionality of the website. In this context, the browser may transmit personal data to Doubleclick. The legal basis for data processing is Article 6 (1) (f) GDPR. The legitimate interest consists in an error-free function of the website. Doubleclick has certified itself under the EU-US Privacy Shield Agreement (see https://www.privacyshield.gov/list). The data will be deleted as soon as the purpose of their collection has been fulfilled. For more information on the handling of the transferred data, please refer to Doubleclick's privacy policy: https://www.google.com/intl/de/policies/privacy/. You can prevent Doubleclick from collecting and processing your data by disabling script code execution in your browser or by installing a script blocker in your browser (which can be found at www.noscript.net or www.ghostery.com, for example).

CookieHub

Userlike uses CookieHub, a cookie consent software developed by Dacoda ehf, Vatnsnesvegur 14 in 230 Reykjanesbær, Iceland (hereinafter: CookieHub) to get clear consent on the use of cookies from our website visitors and thereby remain in compliance with global data privacy regulations.

In order to recognize and save a website visitor’s cookie preferences, CookieHub scans the visitor’s existing cookies, saves an own cookie on their device and tracks their IP address. For more information on CookieHub’s handling of personal data, please refer to their privacy policy.

G2 Track Your Prospects

This website uses Track Your Prospects, a service by the peer-to-peer review platform G2 Crowd, Inc., a Delaware corporation located at 20 N. Wacker Dr., Suite 1800, Chicago, IL 60606, United States (“G2”). It allows us to analyze how our G2 account influences our visitor’s buying behavior through a pixel, a piece of JavaScript code incorporated into all our web pages.

G2 stores a cookie on the visitor’s device to track them as they navigate between our website and our G2 profile. If not done manually by the visitor, the data and cookie are deleted after a predetermined time.

The storage of G2 cookies is based on Article 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behaviour in order to optimize both their website and advertising.

Objection to data collection

You can prevent G2 from collecting your information on the following page. An opt-out cookie will be set to prevent your data from being collected during future visits to this website: G2 Cookie Policy

More information on how G2 handles user data can be found in their privacy policy.

Linkedin "Matched Audiences" Retargeting

Userlike may use the "Matched Audiences" service of Linkedin Corporation (700 E Middlefield Road, Mountain View, CA 94043, USA, or, if you are based in the EU, Linkedin Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("Linkedin")) through a pixel, a piece of JavaScript code incorporated into all our web pages, to provide personalized ads to visitors of our website.

Linkedin stores a cookie on the user’s computer to enable an analysis of the use of our online products and services. If not done manually by the user, the data and cookie are deleted after a predetermined time.

Linkedin’s Matched Audiences service allows us to track user behavior on our website after they have been redirected to the our website by clicking on a Linkedin ad. This enables us to measure the effectiveness of Linkedin ads for statistical and market research purposes.

The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, the data is stored and processed by Linkedin, which is why we are informing you here. Linkedin may link the information to your Linkedin account and also use it for its own promotional purposes, in accordance with Linkedin’s Data Usage Policy: https://www.linkedin.com/legal/privacy-policy

The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. You can opt out of the collection of your data by the Linkedin pixel and the use of your data for the purpose of displaying Linkedin ads on and off Linkedin by Linkedin and its partners here: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out

Leadfeeder

Userlike uses Leadfeeder, a web analytics software provided by Liidio Oy, Mikonkatu 17 C in 00100 Helsinki, Finland (hereinafter: Leadfeeder).

Leadfeeder uses “cookies”, text files stored on your computer to analyze your use of our website. The information generated by the cookie about your use of this website (inlcuding your IP address, page views, visitor source and time spent on the site) is encrypted before being stored on servers in the United States.

The visitor IP address is used by Leadfeeder to detect the company and geographic location. Leadfeeder only shows company visits and automatically filters out all users visiting from residential IP addresses. All visit data is aggregated on the company level.

The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. Leadfeeder’s privacy policy can be found at https://www.leadfeeder.com/privacy/.

Hotjar

Userlike uses Hotjar, a web analytics software provided by Hotjar Ltd., Dragonara Business Centre, 5th Floor, Dragonara Road, Paceville St Julian's STJ 3141, Malta (hereinafter: Hotjar) to analyze website visitor traffic data.

By learning how much time visitors spend on which pages, which links they choose to click, etc. we can better understand our visitors’ needs and experiences. This enables us to build and maintain our services with visitor feedback

Hotjar uses cookies and other technologies to collect data on our visitors’ behavior and their devices. This includes a device’s IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually forbidden to sell any of the data collected on our behalf.

The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. Hotjar’s privacy policy can be found at https://www.hotjar.com/legal/policies/privacy.

"Twitter Ads" Retargeting & "Conversion Tracking"

Userlike may use the "Twitter Ads" and "Conversion Tracking" services of Twitter Inc. (1355 Market Street #900, San Francisco, CA 94103, USA ("Twitter")) through a pixel, a piece of JavaScript code implemented into all our web pages, to provide personalized ads to visitors of our website.

Twitter stores a cookie on the user’s computer to enable an analysis of the use of our online products and services. If not done manually by the user, the data and cookie are deleted after a predetermined time.

Twitter’s Conversion Tracking tracks the actions of users after they have viewed ads or interacted with ads on Twitter. It allows us to distinguish conversions such as link clicks, downloads, purchases, retweets or "like" data.

The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, the data is stored and processed by Twitter, which is why we are informing you here. Twitter may link the information to your Twitter account and also use it for its own promotional purposes, in accordance with Twitter’s Data Usage Policy: https://twitter.com/privacy

The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. If you wish to opt out of retargeting and tracking via Twitter, follow the links on this page: https://help.twitter.com/en/safety-and-security/privacy-controls-for-tailored-ads

Bing Universal Event Tracking (UET)

Provided consent is given, we process data with Bing Ads technologies on our website, from which pseudonymous user profiles can be created. The legal basis is the consent given in advance, Article 6(1) subparagraph 1 letter A GDPR.

The service by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA, (hereinafter: Microsoft only) enables us to track user activity on our website if they reached our website via ads from Bing Ads and have given consent to do so. If this is the case, a cookie is set on the end device. A Bing UET tag is integrated on our website. This is a code that is used in conjunction with the cookie to store non-personal data about website use. Among other things, this allows us to process the length of time spent on the website, which areas of the website were accessed, and via which ad the users arrived at the website. The visitor's identity is not recorded. The Microsoft Advertising Services Policy can be found here with further information: https://about.ads.microsoft.com/de-de/policies/legal-privacy-and-security and additional information here: https://about.ads.microsoft.com/de-de/ressourcen/richtlinien/microsoft-advertising-vertrag. Please note that Microsoft may track your usage behavior across multiple of your electronic devices, if applicable, through so-called cross-device tracking and thus be able to display personalized advertisements on or within Microsoft websites and apps. You can disable this behavior at http://choice.microsoft.com/de-de/opt-out. Microsoft controls this data and you can find more information about Microsoft's analytics services on the Bing Ads website (https://help.bingads.microsoft.com/#apex/3/de/53056/2). For more information about data protection at Microsoft and Bing, please read Microsoft's privacy policy (https://privacy.microsoft.com/de-de/privacystatement).

You can prevent data collection generated by the cookie and related to your website use, as well as the data processing, by deactivating the cookie settings. In addition, you can obtain further information on the cookies or services used at any time from our consent management tool. This will allow you to freely revoke consent with no disadvantage at any time. This may restrict the website's functionality under certain circumstances.

8. Newsletter

Newsletter data

If you would like to receive our newsletter, we require a valid email address as well as information that allows us to verify that you are the owner of the specified email address and that you agree to receive this newsletter. No additional data is collected or is only collected on a voluntary basis. We only use this data to send the requested information and do not pass it on to third parties.

We will, therefore, process any data you enter onto the contact form only with your consent per Art. 6 (1) (a) GDPR. You can revoke consent to the storage of your data and email address as well as their use for sending the newsletter at any time, e.g. through the "unsubscribe" link in the newsletter. The data processed before we receive your request may still be legally processed.

The data provided when registering for the newsletter will be used to distribute the newsletter until you cancel your subscription when said data will be deleted. Data we have stored for other purposes (e.g. email addresses for the members area) remain unaffected.

MailChimp

This website uses the services of MailChimp to send newsletters. This service is provided by Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.

MailChimp is a service which organizes and analyzes the distribution of newsletters. If you provide data (e.g. your email address) to subscribe to our newsletter, it will be stored on MailChimp servers in the USA.

MailChimp is certified under the EU-US Privacy Shield. The Privacy Shield is an agreement between the European Union (EU) and the US to ensure compliance with European privacy standards in the United States.

We use MailChimp to analyze our newsletter campaigns. When you open an email sent by MailChimp, a file included in the email (called a web beacon) connects to MailChimp's servers in the United States. This allows us to determine if a newsletter message has been opened and which links you click on. In addition, technical information is collected (e.g. time of retrieval, IP address, browser type, and operating system). This information cannot be assigned to a specific recipient. It is used exclusively for the statistical analysis of our newsletter campaigns. The results of these analyzes can be used to better tailor future newsletters to your interests.

If you do not want your usage of the newsletter to be analyzed by MailChimp, you will have to unsubscribe from the newsletter. For this purpose, we provide a link in every newsletter we send. You can also unsubscribe from the newsletter directly on the website.

Data processing is based on Art. 6 (1) (a) GDPR. You may revoke your consent at any time by unsubscribing to the newsletter. The data processed before we receive your request may still be legally processed.

The data provided when registering for the newsletter will be used to distribute the newsletter until you cancel your subscription when said data will be deleted from our servers and those of MailChimp. Data we have stored for other purposes (e.g. email addresses for the members area) remains unaffected.

For details, see the MailChimp privacy policy at https://mailchimp.com/legal/terms/.

Sumo

Userlike uses Sumo, an email capturing technology developed by Sumo Group Inc., 1305 E 6th St Apt 3, Austin, TX 78702-3374 , USA (hereinafter: Sumo) to capture leads and offer them marketing material.

In this context, Userlike uses Sumo to display popup forms in which website visitors can enter their email addresses in return for premium content and marketing material. By subscribing, these visitors agree to being contacted and receiving more marketing offers from Userlike via Mailchimp (refer to section “Mailchimp” in this Privacy Policy).

For this purpose, visitors’ email addresses are saved and processed by Sumo in accordance with their Privacy Policy. Data processing is based on Art. 6 (1) (a) GDPR.

Visitors may revoke their consent at any time by hitting the “unsubscribe” button at the bottom of any of our emails or by contacting us. The unsubscribe will apply to both Sumo and Mailchimp.

For more information on the handling of the transferred data, please refer to Sumo’s data privacy policy: https://help.sumome.com/article/559-privacy-policy.

9. Plugins and Tools

YouTube

Our website uses plugins from YouTube, which is operated by Google. The operator of the pages is YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

If you visit one of our pages featuring a YouTube plugin, a connection to the YouTube servers is established. Here the YouTube server is informed about which of our pages you have visited.

If you're logged in to your YouTube account, YouTube allows you to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.

YouTube is used to help make our website appealing. This constitutes a justified interest pursuant to Art. 6 (1) (f) GDPR.

Further information about handling user data, can be found in the data protection declaration of YouTube under: https://www.google.de/intl/de/policies/privacy.

Vimeo

Our website uses features provided by the Vimeo video portal. This service is provided by Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.

If you visit one of our pages featuring a Vimeo plugin, a connection to the Vimeo servers is established. Here the Vimeo server is informed about which of our pages you have visited. In addition, Vimeo will receive your IP address. This also applies if you are not logged in to Vimeo when you visit our website or do not have a Vimeo account. The information is transmitted to a Vimeo server in the US, where it is stored.

If you are logged in to your Vimeo account, Vimeo allows you to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your Vimeo account.

For more information on how to handle user data, please refer to the Vimeo Privacy Policy at: https://vimeo.com/privacy.

Google reCAPTCHA

Userlike uses the captcha service "reCAPTCHA" by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google") on its website to check whether input in its web forms (e.g. account signup) originates from humans or automated programs. The goal is to make your use of our website as safe and stable as possible.

reCAPTCHA analyzes the behavior of the website visitor based on various parameters as soon as the visitor accesses the website. reCAPTCHA evaluates various data of the website visitor (e.g. IP address, time spent on the website or mouse movements). The data collected during the analysis is transmitted to Google. The analyzes run in the background, website visitors are not informed that an analysis is taking place.

Data processing is carried out on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in protecting his web offers from abusive automated spying and from SPAM.

For more information on Google reCAPTCHA and Google’s privacy policy, please refer to https://www.google.com/policies/privacy/ and https://www.google.com/recaptcha/.

pingdom

Userlike uses the monitoring service Pingdom of Pingdom AB, Kopparbergsvägen 8, 722 13, Västerås, Sweden. This tool allows for a technical analysis of the loading behavior and the technical availability of our website and collects your IP address. Cookies are set for this purpose. You can prevent this by making the appropriate settings in your browser. You can find Pingdom's privacy policy here: https://www.pingdom.com/legal/privacy-policy/.

Amazon Web Services (AWS)

Userlike uses the Amazon Web service Cloudfront as a Content-Delivery-Network (CDN), which is provided by Amazon Web Services Inc., Box 81226, Seattle, WA 98108, USA. A CDN is a worldwide network of servers that provides content for Userlike. The use of a CDN ensures that Userlike's service can be reached equally quickly in every country in the world. Contents in this context are Java-Script files or the chat widgets, which bring source code for the execution of the chat. Furthermore, the CDN provides images of the page www.userlike.com or stylesheet files that control the appearance of the website.

Userlike uses the Amazon Web Service Simple Email Service (Amazon SES) to send emails sent by Amazon Web Services Inc., Box 81226, Seattle, WA 98108, USA. For example, when you register with Userlike, a welcome email will be sent to you. In this example, the email is sent by AWS SES.

Userlike uses the Amazon Web Service Route 53 (AWS Route 53) to map the Domain Name System (DNS) of the domain userlike.com, which is provided by Amazon Web Services Inc., Box 81226, Seattle, WA 98108, USA. The DNS has the function of a phone book, only for computers. If your computer wants to connect to the servers of the domain userlike.com, the computer first needs an IP address of the Userlike server in Germany. This IP address is requested from AWS Route 53. The data exchange between your computer and our servers can then take place.

Bunny.net CDN

Userlike uses the Bunny.net as a Content-Delivery-Network (CDN), which is provided by BUNNYWAY, informacijske storitve d.o.o. A CDN is a worldwide network of servers that provides content for Userlike. The use of a CDN ensures that Userlike's service can be reached equally quickly in every country in the world. Contents in this context are Java-Script files or the chat widgets, which bring source code for the execution of the chat. Furthermore, the CDN provides images of the page www.userlike.com or stylesheet files that control the appearance of the website.

Myra Security

Our website uses the services of Myra Security GmbH (DE), Landsberger Str. 187, 80687 Munich. The purpose of the service is for secure encrypted data transmission on the Internet (SSL), to improve worldwide website performance through the Myra Content Delivery Network (CDN) and to improve security and protection. The legal basis for data processing is therefore our legitimate interest pursuant to Art. 6 para. 1 lit. (f) GDPR. The service is mandatory for the technical security of our website. More information can be found on the GDPR pages of Myra Security: https://www.myrasecurity.com/en/privacy-policy/

10. Payment service providers

PayPal

Our website accepts payments via PayPal. The provider of this service is PayPal (Europe) S.à.r.l & Cie, S.C.A. (22-24 Boulevard Royal, L-2449 Luxembourg.

If you select payment via PayPal, the payment data you provide will be supplied to PayPal based on Art. 6 para. 1 lit. b GDPR (Processing for contract purposes). You have the option to revoke your consent at any time with future effect. It does not affect the processing of data previously collected.

SEPA and credit card payment via Adyen

Userlike offers payment via SEPA direct debit mandate and credit card. The provider of these payment services is Adyen N.V., Simon Carmiggeltstraat 6-50, 1011 DJ Amsterdam, Netherlands (hereinafter "Adyen").

If you select payment via SEPA mandate or credit card, the payment data you have entered will be transmitted to Adyen.

Your data will be transmitted to Adyen on the basis of Art. 6 para. 1 lit. b GDPR (processing to fulfil a contract). You have the option to revoke your consent to data processing at any time. A revocation has no effect on the effectiveness of data processing operations in the past.

Recurly

Userlike offers payment via Recurly. The payment service provider is Recurly Inc., 400 Alabama Street, Suite 202, San Francisco, CA 94110, USA, (hereinafter "Recurly").

If you select payment via Recurly, the payment data you have entered will be transmitted to Recurly.

Your data will be transmitted to Recurly on the basis of Art. 6 para. 1 lit. b GDPR (processing for the fulfilment of a contract). You have the option to revoke your consent to data processing at any time. A revocation has no effect on the effectiveness of data processing operations in the past.

Sublime

Userlike offers invoicing via sublime. The invoicing service provider is Lime Technologies Sweden AB, S:t Lars väg 46, 222 70 Lund, Sweden, (hereinafter "Lime").

If you have an active subscription, your invoicing data (company name, address, email address, product) will be processed by Lime.

Your data will be transmitted to Lime on the basis of Art. 6 para. 1 lit. b GDPR (processing for the fulfilment of a contract). You have the option to revoke your consent to data processing at any time. A revocation has no effect on the effectiveness of data processing operations in the past.

Is it possible to change this Privacy Policy?

Userlike reserves the right to change this Privacy Policy should this be necessary due to a changed legal situation or due to further or changed services used or offered by Userlike. The latest version can be found at https://www.userlike.com/en/privacy-policy.

Last revised: April 12, 2024